SEO Fundamentals That Never Change With Google Algorithm Updates

If you want to build a sustainable, effective SEO strategy, these five fundamentals should reside at the core of your campaign. No matter what changes Google rolls out in the future, if you’re able to follow these principles consistently, you should have no trouble achieving higher search visibility.

1. Bots need to see your site. First, Google can’t rank your site if it can’t see what content you’re offering—or see that your site exists at all. Google’s first step in creating search engine results is taking stock of content all over the web; for this purpose, it uses automated bots to “crawl” websites, discovering and indexing their content. If the bots can’t “see” your site, you’ll never make it to Google’s index, and you’ll never be seen as a result in the SERPs. This is where technical SEO comes into play. Technical SEO is all about making sure your site loads properly, is visible to bots, and presents the right pictures of your brand and site. While some technical factors may come and go, the broad need to keep your site visible is permanent.

2. Site structure indicates entry structure. As an extension of that visibility to bots, the layout and structure of your site is going to indicate how Google evaluates your site, and how it appears in SERPs. For example, your page title and description are extracted from your site’s metadata and used to populate your respective entry in the SERPs. Special structures, such as structured markup, may also be used to offer specific types of content when users search for it; for example, you might use this microformatting to publish a calendar, which users will be able to see immediately in search engines.

3. Quality content is a must. Google’s success depends on directing users to the best content online—and that means, to stand a chance of achieving search visibility, you have to create and promote great content. “Great” here means it’s sufficiently long (generally, at least 800 words per page), dense (including minimal fluff), readable (it should make sense to native speakers), and digestible (headlines and sub-headlines are good here). Though Google doesn’t explicitly publish the method it uses to evaluate “quality” content, you should be able to tell, intrinsically, how valuable your work truly is. The better your content, the higher it’s going to rank.

4. Trust is built in networks. Ultimately, no single source can (or should) determine the trustworthiness of a given page. Instead, Google always has—and likely always will—rely on a vast network of trust indicators to mutually establish the most trustworthy sources on the internet. Currently, this manifests in the form of links. The more links you have pointing to your site, and the more trustworthy those links are, the more trustworthy your site will be deemed to be. Obviously, link building and link evaluation have undergone significant transformations in the past few years, but the overall concept is still in place. Building and managing your link profile is still the best way to improve your domain authority, and will probably remain that way for years to come.

5. Spam and rank manipulation are bad. Ever since Google began, it’s been fighting against the threats of spam and rank manipulation. Black-hat search optimizers have used tricks like link spamming, keyword stuffing, link schemes, and hidden keywords to try and boost their rankings without putting in the effort, and Google has constantly improved its ability to detect and crack down on these schemers. Google rewards sites that try to give more value to their users, so if you’re caught trying to game the system, you’re going to pay a price. That hasn’t changed—it’s only the sophistication of these detection processes that have evolved.

How to get the Thrive Themes at discounted price

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Rise Theme

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Worked in a joint effort with a veteran subsidiary advertiser, the Rise topic offers all that you have to make a spellbinding online journal, upheld by offshoot showcasing and item deals.

Storied

Storied is an adaptable and eye-finding blogging subject. It's ideal for making media-rich websites that incorporate pictures, recordings, sound and that's just the beginning.

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Pressive

With a striking, delightful plan and incredible typography, Pressive will quickly separate your site from the opposition.

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Performag

Performag is our first magazine subject. It is made particularly for magazine style locales and is advanced for the 3 most essential considers this plan of action: advertisement income, social offers and client engagement.

It highlights an implicit advertisement administration and promotion focusing on framework, an unending looking over element to keep perusers connected with more substance and a whole lot more. On the off chance that you are adapting a site with advertisements, changing to Performag will expand your income. Basic as that.

Voice

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Voice is the ideal topic for blogging, podcasting and whatever other webpage where your substance is the focal core interest. Moreover, it's an extraordinary topic for individual marking or multi-creator blog since it puts the creator of each post in the spotlight.

Squared

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Give your site an unmistakable identity with this striking subject (which is likewise packed with promoting highlights you won't have any desire to miss, once you've seen them).

M-nus

Short is a flawlessly negligible topic. As far as outline, it comprises totally of typography and blank area, which implies your substance is placed in the spotlight, with most extreme meaningfulness and insignificant diversions. [Thrive Themes Discount]

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Start

With Ignition, it's a delight to make wonderful looking deals pages and promoting pages for your items, participations and administrations. With full-width page areas and magnificent pre-assembled layouts to work from, this is the ideal subject for any individual who offers items on the web.

To put it plainly, this is a subject that will light your promoting site.

Luxury

The plush and lavish outline of the Luxe topic puts your substance in the most ideal light. Consolidated with lovely, strong typography, this topic gives your site that sentiment quality and extravagance like no other.

What's more, obviously, all the transformation centered elements like select in structures, points of arrival and clear suggestions to take action are there for you to use, too.

Center Blog

Straightforward, proficient and rich, FocusBlog is your go-to blogging topic. This topic strikes a harmony between outline that draws consideration, yet doesn't divert from your substance.

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How to get the Thrive Themes at discounted price

Here I would show you a trick to get the Thrive themes at discounted price.
Do you want to ‘how Thrive themes and its product range can help you get over $$$$ in revenues’?
Yes, Thrive themes helped many entrepreneurs earn money either overadsense or affiliates or even leads to your business. It is important you read the entire article and learn how Thrive themes helped me and many businesses like me save Thousands of Dollars and Earn multiple thousands of Dollars, not once but every month. [Thrive Themes Discount]

If you know what Thrive themes can do, and you here just to get to the Discount on Thrive themes, just follow this article to get thrive themes discounts coupon code or the steps to get the discount on thrive themes.

There are basically two options for you:
1 – Get the thrive themes specific themes / plugins to achieve certain goals in your website.
2 – Go for the thrive themes membership where you get all the thrive themes and all the great plugins. [Thrive Themes Discount Coupons]


List of all the themes and plugins you get with the Thrive themes memberships:
Rise Theme
Clean layout and elegant design focused on readability and guiding the visitor's attention are traits that characterize this theme. [Thrive Themes Discount Coupon Codes]

Built in collaboration with a veteran affiliate marketer, the Rise theme offers everything you need to create a captivating blog, supported by affiliate marketing and product sales.
Storied
Storied is a flexible and eye-catching blogging theme. It's perfect for creating media-rich blogs that include images, videos, audio and more.
And of course, it's also equipped with the usual Thrive Themes marketing features, so that you can create a beautiful, engaging and profitable blog.

Pressive With a striking, beautiful design and great typography, Pressive will immediately set your website apart from the competition.
Pressive is an excellent theme for creating marketing websites and gorgeous sales pages and also comes with all the features you need to create an awesome, multi-media blog.

Performag Performag is our first magazine theme. It is made specifically for magazine style sites and is optimized for the 3 most important factors in this business model: ad revenue, social shares and user engagement.
It features a built-in ad management and ad targeting system, an infinite scrolling feature to keep readers engaged with more content and much, much more. If you are monetizing a site with ads, switching to Performag will increase your revenue. Simple as that.

Voice
Voice will immediately set itself apart with its unusual, header-less design and partially static sidebar. Voice is the perfect theme for blogging, podcasting and any other site where your content is the central focus. In addition, it's a great theme for personal branding or multi-author blog because it puts the author of each post in the spotlight.

Squared Squared is a flat design multi-purpose theme that is not for the meek. In this theme everything from blog posts, page layouts, and short code elements, to author boxes and colors is bold and eye-catching. Give your site an unmistakable personality with this striking theme (which is also chock-full of marketing features you won't want to miss, once you've seen them).

M-nus Minus is a beautifully minimal theme. In terms of design, it consists almost entirely of typography and white space, which means your content is put in the spotlight, with maximum readability and minimal distractions.

However, don’t let the low-key design fool you: this theme packs a punch and comes with every feature you need to build your perfect blog or marketing website.

Ignition With Ignition, it’s a joy to create awesome looking sales pages and marketing pages for your products, memberships and services. With full-width page sections and excellent pre-built templates to work from, this is the perfect theme for anyone who sells products online.


In short, this is a theme that will ignite your marketing website.

Luxe The silky-smooth and luxurious design of the Luxe theme puts your content in the best possible light. Combined with beautiful, bold typography, this theme gives your website that feeling of quality and luxury like no other.

And of course, all the conversion-focused features like opt-in forms, landing pages and clear calls to action are there for you to use, as well.

Focus Blog Simple, professional and elegant, FocusBlog is your go-to blogging theme. This theme strikes a balance between design that draws attention, yet doesn’t distract from your content. FocusBlog, like all our themes, can be used to create sales pages, lead generation pages and other types of landing pages. Where it shines especially is when used to create blogs with a strong conversion focus.

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GoDaddy SEO Checklist

I was just searching over the internet that, is world famous domain registration and hosting provider company offering SEO services or not, I found yes, they are providing, But exactly what they are providing ? and on what cost they are providing in that cost?

The cost is really very amazing and work is also very amazing, lets find the answers of some questions those given by GoDaddy :

What is Godaddy SEO visibility?

Search engine visibility is our suite of search engine optimization (SEO) and online advertising tools to help you improve your site’s search engine ranking, drive traffic to your site, and get your business found easily from all the major search engines, including Bing®, Google®, Yahoo!® and many more.

You don’t need to be an expert to get started using search engine visibility SEO services. If you can point, click and type, you can get great results. In fact, even the most discerning search engine gurus appreciate the easy-to-use SEO tools for generating keywords and identifying the top 10 SEO website issues.

What is godaddy SEO, and why is it important?

If you want people to find your site, you need to get it listed with search engines. SEO is the process of making your website more “friendly” for search engines, which helps them categorize it and display it in relevant search results. Optimizing your site can improve its organic search result ranking, making your business easier to find when potential customers search for products and services related to your business.

Why should I choose GoDaddy SEO for my website?

We know there are plenty of SEO tools and online advertising companies out there, but as the world’s number one domain registrar, we know the Web inside and out. We’re passionate about this stuff, so we designed our SEO services to be as powerful as they are easy to use and cost effective. Got questions? Our award-winning, 24/7 support team is just a phone call away.

So how does GoDaddy SEO work?

Search engine visibility works however you need it to. Our SEO tools analyze your website and help you identify search terms and keywords that can increase traffic on your website. Once you’ve placed the search terms and keywords in your website’s content, use our one-click site submission tool to submit your site to the world’s top search engines. For more detail, you can analyze and optimize your site with a wide variety of SEO tools, from our keyword generator to our site map creator.

Godaddy seo cost

After reading these all the things, I was thinking is the seo is so easy that showing by the GoDaddy, means only placing meta tags, keywords stuffing in the content, making some back links from some site can bring a site on the good position over the search engine or is this work provide the ranking for a website on business oriented keywords on mainly Google, I am not sure as there charged are 200INR per month, how could possible .

Banned Shared IP Address is harmful - Myth or Reality

Now and then you will find a blog article which discusses the risk of hosting your website using a shared IP address. The possible risk (according to many) is that if your site shares one IP address with ten’s or hundred’s other websites and one of these other websites breaks the SE guideline rules, then the search engines may remove or ban that website domain. But they may also ban every other website using the same IP address. [Discount coupon for thrive themes]

I can tell you this is not true!
I am not saying that I know everything, and I am not saying there can be some risk using a shared IP address, but not for this specific reason. In fact the opposite (using many dedicated, different C-class, IP addresses) could also do some harm. For example, if you have many sites, and spread them over different dedicated IP addresses and different C-classes, then Google (because they know everything) could see this as a serious practice for SEO. In other words if you are using SEO with the only purpose to rank better then others, I can assure you that Google doesn’t like that.[Thrive themes coupon codes ]

But there can be reasons that using shared IP addresses can have some negative effects. For example if your webhost messes up with their virtual hosting. Or when using a questionable cheap webhost. [Thrive themes discount coupon code]

But if you have a white hat website, build according to the SE guidelines and if you are using a reliable webhost with a good reputation (listen to others, read reviews), then using a shared IP address will do you no harm.[Thrive themes discount coupon]

Slashdot has published an interview in 2003 (qst.#5) with Graig Silverstein (Google Director of Technology) where Graig stated the following: [Thrive themes discount]

Question:
Why in this day and age does Google continue to penalize sites that are virtual hosted? With ip addresses becoming harder to get/justify every day why does Google discount the relevance of links that don't come from a unique ip address. Please don't just deny it, I think the Internet community deserves an explanation. [Thrive content builder discount code]

Answer by Craig:

I can't just deny it? What are my other choices?  Actually, Google handles virtually hosted domains and their links just the same as domains on unique IP addresses. If your ISP does virtual hosting correctly, you'll never see a difference between the two cases. We do see a small percentage of ISPs every month that misconfigure their virtual hosting, which might account for this persistent misperception--thanks for giving me the chance to dispel a myth! [Thrive themes content builder discount]

And in 2006 Matt Cutts (Head of Google's Spam team) confirmed this statement again:
I’m happy to affirm that this statement which was true in 2003 is still true now.
Suppose that a single website (using black hat, illegal or spammy techniques) on a shared IP address could negatively effect all other (nonrelated, white hat) websites using the same shared IP address, wouldn’t that be a powerful ‘weapon’ to get rid of your competitors? [Specialist in SEO Services Delhi]

And yes, there are some advantages when using dedicated IP addresses, but not for the only reason to avoid getting banned from shared IP addresses or virtual hosting.

Google has officially declared that they have killed link command

I was checking my site's link after this declaration and found that the index links from this command and from webmaster are/were never same, but than why Google officially telling us that link command is not more working for the website and they are giving very irrelevant results, I have enjoyed around 12 years with Google, search engine, ranking, fluctuation and algorithm updates, so almost I am very familiar with Google's changes with reason.

Did you know how much information you can get with a simple link: command and what you can do after this, actually so many webmasters or Seo worked hard to get a site ranked in the search engine, mainly in Google, but after so many works, like link exchange, directory submission, article submission, bookmarking, content placing, meta tags and other tags optimization when a site is not ranked on Google than everyone suggest them that check the links of our competitor's site and approach them.

Because so many updates and changes in the Google algorithm the basic philosophy of Google is no changes that is back link policy,

means if a site get some links from very good and reputed site then it is have a good reputation in the views of Google, so the SEO/webmaster collected the back links from this command and start approaching to the back link with the sites, those have given links to competitor's site, this is the smartest ad shortest way to get quality links for a website.

I hope Google was noticing this technique from a long time and when Google become sure about this technique then google declared officially that from now link command will not work for any site, means now your back links are closed for your competitor's and your competitor site's back links are closed for you, this is called Sau Lohar ki Ek Sunar ki.

Google Algorithm for SEO Part 2 (Updates in Year 2005)

Hi Friends, Today I am very happy to come with Google Algorithm update's second part, in this I am going to take all the updates from year 2005 to 2008, with their effects on website, also going to share the basic reason why google started doing so frequently updates in their algorithm, lets start some update of year 2005.

In the starting of year Jan 2005 so many sites those are engaged in the link exchange have faced that due to link exchange the potential of their page going down, but to place link of other important sites are mandatory for the users, like links to government sites, special sites etc, so search engines understand the requirement that an attribute must be introduce that can prevent link juice, so they invented "NoFollow" when we use this attribute with any link, google or any other search engine not follow that link and not navigate from your page to another page, so this way link juice of a page saved.

After this some intelligent webmaster noticed that their website's ranking ups and down due to some change, they faced for a new site, so some said it is due to sand box concept and other said it is due to LSI, I think both are correct, as sandbox concept applied on a new website while LSI concept on a site that is one year age old, but Google never officially accepted this change, while Webmaster given this update a name i.e Allegra update.

One update came in month of may with a very interesting name Bourbon, the name is based on the local street, Brett Tabke of WebmasterWorld was participating in a WMW Webmaster Conference year 2005 at New Orleans, so this Google update was named due to a famous local Bourbon Street.

This update was came in light due to preventing SERP result pages from sites with Duplicate content, site those are ranking due to irrelevant back links, site those are engaged in link farming and having good position in Google SeRP and also some site those are suffering from www and non-www issues, as a page with www and non-www considered by google as duplicate content, so google introduced this concept in Google Web Master tool also to decide your domain that you like to rank in search engine.

In june 2005, Google's team think that user can customize their search, like they can specify the sites from location, file extension, languages etc for a site, but this is not a part of algorithm update, algorithm update is that, SERP come with results as per these changes in the setting of your browser.

We like webmaster used our html sitemap in webmaster to get all the pages indexed, so many time our sitemap is more decorated so search engine spiders faced problem in crawling the pages due access use of java script or complex codes, to avoid such problem, google decided a new format of sitemap i.e xml sitemap, it is very lightweight and have a specific format for all type of sites, with the help of this sitemap it is become very easy for google to indexed all the pages of a site.

Some webmasters noticed in the Month of sept 2005 that there is a some kind of fluctuation in the ranking, so they think there is a kind of algorithm updates, and so many reputed sites on SEO also supported that there is an update  called Galligan, but Google not claimed that this is an update, they just said it is routine data refreshment so due to this some ranking fluctuation, means there is not major changes happened in this update other then data refresh